APA Style

Kumar, V., Reinartz, Werner. (2012). Customer Relationship Management : Concept, Strategy, and Tools (2). New York: Springer.

Chicago Style

Kumar, V., Reinartz, Werner. Customer Relationship Management : Concept, Strategy, and Tools. 2 New York: Springer, 2012. Text.

MLA Style

Kumar, V., Reinartz, Werner. Customer Relationship Management : Concept, Strategy, and Tools. 2 New York: Springer, 2012. Text.

Turabian Style

Kumar, V., Reinartz, Werner. Customer Relationship Management : Concept, Strategy, and Tools. 2 New York: Springer, 2012. Print.